The game platform Skillz and Drone Racing League have launched the league’s first mobile game called Drone Racing Arcade, which can be downloaded for free on iOS and Android devices.
Skillz-after receiving investment from the league, it also launched a mobile game in cooperation with the NFL-will host the Drone Racing Arcade tournament, with prizes starting in December. Users can compete one-on-one on Drone Racing Arcade, where they tap the screen to drive the drone through the course.
This mobile game joins the DRL video games launched on Xbox, Playstation and Epic Games Store last year. DRL will host the championship game at the T-Mobile Arena in Las Vegas on January 5.
The league’s 2021-22 season is held in a mixed format. Some games are held remotely through the league’s drone racing simulator, while others are held in person at venues such as the Allianz Arena in Minnesota and the FedEx Forum, home of the Memphis Grizzlies. The game will be broadcast on NBC Sports Network and Twitter.
Activist and former NFL quarterback Colin Kaepernick starred in Ergatta's first national advertising campaign, a rowing machine designed to promote participation through game-based fitness content and public competitions.
Ergatta, a graduate of the Techstars Sports Accelerator course in 2019, has raised US$35 million in investment, including a US$30 million Series A financing announced in April. Kaepernick has been a company consultant since 2020, and Egatta members can now participate in a three-month training program inspired by the former San Francisco 49ers signal caller.
Ergatta also formally cooperated with Kaepernick's Foundation "Know Your Rights Camp", which aims to promote the development of black and Brown communities. The company is donating rowers and U.S. dollars to community centers in KYRC partner cities. One of the ten pillars of the foundation is the "right to health" and the mission of encouraging daily fitness.
"I was initially attracted to the Ergatta team as an investor, consultant and brand partner because they are innovators," Kaepernick said in a statement. "They challenge the model of group fitness classes through games and competitions-it really resonates with me."
Wearable fitness company Whoop established a new Women's Performance Collective to further advance the company's research and product development work, especially for women's health and sports.
The founding class of WPC has a new group of female sports experts participating every year, including tennis star Sloan Stephens, CrossFit athlete Anne Torresdottir and Olympian Colleen Quigley, as well as other professional sports women.
Whoop also collaborates with Voice In Sport, a media company that focuses on women's sports. The deal will enable 100 female college athletes to obtain Whoop equipment and Voice In Sport memberships. The two companies will also create content that highlights sleep, tension, recovery, and menstrual cycle data collected by Whoop.
Earlier this month, Whoop partnered with WTA to allow athletes to wear Whoop wristbands during competitions. The company also reached an agreement with the LPGA Tour.
Phoenix Suns shooting guard Devin Booker has joined video game equipment company Astro Gaming as a brand ambassador. Booker's live video game broadcast on his Twitch channel will now be sponsored by Astro Gaming, and he will wear the manufacturer's headset during the live broadcast.
As part of the new deal, Booker's first Twitch live broadcast will be held on Thursday. The two-time NBA All-Star player will play "Call of Duty: Warzone" with his brother Davon and with other popular anchors in the Call of Duty community.
During the live broadcast, Booker will show a new luminous headset he designed with Astro Gaming. Some versions of the headset will be presented to the audience in the audience. Booker launched his own Twitch channel in 2019 and won the NBA 2K Players Championship that aired on ESPN last year, and the NBA season was suspended due to Covid-19.
Sponsored analysis platform FanAI has raised an additional $3 million in Series A funding. Athlete marketing company OneTeam Partners (co-founded by NFLPA and MLBPA) and Wasserman and Tech Coast Angels led the round.
FanAI collects data on ticket sales, digital consumption behavior, and viewers watching through TV and streaming media to inform brands of their sponsorship return on investment. Marketers can compare data related to the performance of different teams’ activities and view data on sponsorship investment returns from competing brands.
"We are committed to innovating the metrics needed to accurately reflect human experience and consumer behavior, and we are delighted to be able to unlock the competitive advantage that this FanAI partnership will bring to Wasserman customers in an increasingly competitive market," Wasserman Global Insights Executive Vice President Shelley Pisala said in a statement.
This funding brings FanAI's total A-series investment of US$8 million in 2019 to US$11 million. The round was led by the Japanese conglomerate Marubeni, and included investment from Sterling VC of the Wilpen Family Venture Fund, which previously owned the New York Mets.
The NFL has opened registration for the second annual Madden e-sports tournament for students from all 48 historic black colleges and universities. HBCU students must register for the online qualifiers of the tournament before December 3rd, and the finals will be held at the SoFi Stadium.
The top 16 finalists will be invited to the NFL's Los Angeles headquarters in Hollywood Park, where they will have the opportunity to keep in touch with and establish contacts with employees from the league and electronic arts. The Gaming Community Network, an e-sports organizer, will manage the operation of the game.
The top two finalists will advance to the Madden game at SoFi Stadium-where the 70,000 square foot video board is the largest in professional sports. The game will be broadcast on the league’s Twitch and YouTube channels on February 12, the day before the Super Bowl is held at the SoFi Stadium. The two finalists will receive cash prizes.
“We hope to expand the alliance’s efforts to create inclusive opportunities for the next generation of talents. Cooperating with partners such as EA will not only provide students with opportunities to compete, but also provide opportunities to learn the football business through hands-on learning and shadow experience,” NFL Football Strategy and Natara Holloway, vice president of business development, said in a statement.
Student athletes at the University of Arizona can now create subscription-based content for fans through the school’s new partnership with content platform Dyme. Athletes will receive a portion of the income from the subscription.
UA is the first university in the United States to cooperate with Dyme. Dyme allows subscribers to have real-time video chats and text messages with athletes.
"DYME will create revenue opportunities for team and individual athletes. Through our current cooperation, the Arizona Department of Sports has demonstrated its investment to maximize opportunities for athletes in a way that has not been seen in college sports," Dyme founded George Pappas said in a statement.
Athletes will use Dyme's iOS application to host post-match locker room conversations, team travel videos, player profiles, etc. Fans can currently subscribe to receive content from the UA men's and women's basketball teams, as well as baseball, softball and volleyball teams-more teams will join in the future.
The virtual reality ice hockey training platform Sense Arena has become the official cognitive training partner of the NHL Los Angeles Kings. Players can now use Sense Arena's "read and react" technology during practice sessions at the Toyota Sports Performance Center in the El Segundo Kings, California.
Sense Arena’s hockey training software is launched through the Oculus Quest VR headset. The user puts on the headset and at the same time directs a physical hockey stick equipped with a Sense Arena motion sensor to complete the practice of simulating passing, shooting, reaction time, checking, goalkeeping and other skills.
"The system can be used for injured or injured goalkeepers. However, the most useful aspect of the Sense Arena system is the ability to train without increasing the pressure of physical equipment and stepping on the ice," Los Angeles Kings goalkeeper Bill Langford Said in a statement.
Other NHL teams deploying Sense Arena include the New Jersey Devils and the Vegas Golden Cavaliers. Langford is a retired NHL goalkeeper and two-time Stanley Cup champion. He also serves on the advisory board of Sense Arena, helping design training.
All-pro wide receiver Odell Beckham Jr. (Odell Beckham Jr.) joined two roster on Thursday, signed a free agent NFL contract with the Los Angeles Rams, and partnered with sleep tracking company Oura Health as the new roster. Brand ambassador.
Beckham serves as the creative director of the new promotion, following his latest release of the new Oura Ring Generation 3. The latest version of Oura provides more daytime indicators, such as exercise heart rate monitoring and its iconic sleep tracking.
In his daily work, Beckham will fight alongside Matthew Stafford, Darrell Henderson Jr., Robert Woods and Cooper Cooper on the offensive end. In supporting Oura, Beckham joined a team of star athletes including Chris Paul, Katie Ledkey, Lindsay Vaughan and Karissa Moore, all four of whom won the Olympics gold medal.
Oura has previously worked with the NBA and NBPA, NASCAR and the World Surf League (NFLPA has an agreement with Whoop).
Beckham said in a statement: “The Oura ring has changed my perception of health and sleep patterns, and that’s why I want to participate in the brand.” “Being asked to represent the brand is a breeze, but I I’m really happy to join my creative mentoring event with Oura. It’s always great to work with a company I truly trust."
Alt, a marketplace for trading cards and other collectibles, raised $75 million in Series B financing. Several athletes invested in this round-including Tom Brady, Candice Parker, Giannis Antetokounmpo, Alex Morgan and Marlon Humphrey. Alt's existing investors include Kevin Durant and Larry Fitzgerald.
This round of financing was led by investment company Spearhead, and several other companies include Vibe Capital, 776, Breyer Capital, Shrug Capital and Apollo Group. Alt started as a platform for buying and selling lucrative sports trading cards, but the company plans to expand to other assets such as watches and NFTs.
“We define alternative assets as any asset that traditional banks do not consider actual collateral. Alt starts where the bank stops. We want to be the financial platform for the next generation of assets,” Alt’s president Nicole Colombo said in a statement.
The cards sold on Alt are actually stored in the company's facilities, which it calls "Fort Knox of Cards." According to TechCrunch, buyers can ship their items to them after the transaction is complete, but Alt stated that 99% of the cards sold remain in their facilities because buyers see the cards as investments rather than as display items.
Microsoft has created a brand new digital experience for users to explore ancient Olympia, Greece's original Olympic Games site. The project includes 3D models of 27 ancient buildings, such as the original Olympic Stadium, the Temple of Zeus and Hera, and the studio of the Greek sculptor Phidias.
This experience is called "Ancient Olympia: Common Ground" and it was produced in cooperation with the Greek Ministry of Culture and Sports. Iconem, a startup that specializes in digitally copying historical sites, also collaborated with Microsoft to create a 3D project, which includes a description of how ancient Olympia has changed over time.
Iconem used ground cameras and drones to take hundreds of thousands of photos in modern Olympia. Microsoft artificial intelligence then changed the image based on the research of archaeologists to create a 3D model similar to its ancient form.
Brad Smith, President and Vice Chairman of Microsoft, said: "The digital protection of ancient Olympia is an amazing achievement in cultural heritage. It combines humanity and cutting-edge technology for the benefit of the world, and gives future generations new ways to explore our past. .", said in a statement.
Users can explore the digital experience through their web pages, mobile apps, or visit the Olympic Museum in Athens, Greece in person. The exhibition in the museum allows guests to wear Microsoft HoloLens headsets and take a virtual tour of ancient Olympia.